Did you know that Instagram travel influencers are beginning to focus their content on sustainability and eco-tourism practices?
Are you inspired to travel the world sustainably? Then, please read our guide on how to become a travel influencer on Instagram!
Develop a Personal Approach to Mindfulness
So you want to be a Instagram Travel influencers? How exciting! Before you book your flight, take some to slow down your thoughts.
Chances are, your mind is racing with possibilities. So do yourself a favour and practice a new technique.
Mindfulness refers to the act of watching your thought go by without attachment.
Developing this skill will be crucial to the success of your Instagram journey. Being a travel influencer is not always about island hopping and cocktail parties.
There will be stressful and lonely situations ahead that you can begin preparing for now. The sooner you learn to slow down, the better! This will be your little secret to your popular travel Instagram posts.
Research About Eco-Tourism Locations
Your mindfulness journey will undoubtedly lead you to a greater sense of awareness. In the past, travel influencers went to hot spot travel destinations without thinking about the local environment.
Conscious influencers are aware that their platform is a privilege to have. As a result, their audience is susceptible to their advice and recommendations.
Spreading the word about eco-tourism is a wonderful way to help reduce the impact of tourism on local ecosystems.
The types of travel influencers that support local ecosystems generate a loyal fanbase. So, where will your next eco-tour be?
Map Out Your Dream Travel Destinations
Destinations all over the world are full of Instagram-able opportunities. Every location is full of endless potential.
It is up to the content creator to discover the beauty of each destination.
To become an Instagram travel influencer, you must become comfortable planning lengthy itineraries.
Create a list of your dream travel destinations and begin to schedule faux itineraries. Take note of which countries are near each other on your list. How much will the flight cost to get there?
Budgeting for your itinerary does not have to be confusing or complicated. As an Instagram travel influencer, you will be making money along the way!
A travel influencer’s salary is variable, so be prepared to spread your earnings between paid posts and partnerships.
Become Inspired by Fellow Travelers
Meditate on what originally inspired you to travel. Was it someone’s story? Did you read about adventures in books?
There is an abundance of Instagram travel influencers to inspire you if you are still searching for an influencer role model.
Gaining inspiration from fellow travellers can help you stay motivated. It also offers you the opportunity to see what Instagram strategies work.
For example, writing captions is more difficult than it sounds for paid advertisements. So check out what your favourite influencer’s summer Instagram captions are before you begin writing your own.
Practice Your Photography Skills
Photography is an essential skill to learn if you want to become a Instagram Travel influencers. Nowadays, you can master the art of photography on your mobile phone.
This pocket-sized piece of photo equipment is about to become your new best friend. Master the art of iPhone photography by practising every chance you get!
It is important that you are genuinely interested in photography if you want to become a travel influencer.
Instagram accounts with low-quality photos do not generate a profitable audience. So do your best to practice your photography skills as often as possible!
Flex Your Videography Skills
Contemporary intagram travel influencers know the secrets to their medium. But, unfortunately, posting high-quality videos are one of those secrets.
Videography is a newer trend in content marketing, so be patient with yourself as you learn the art of film.
Videography can be turned into other multimedia such as gifs, shorts, and stories. Additionally, all of the aforementioned multimedia forms can be integrated into Instagram as its form of content.
Supplying a diverse array of multimedia content to your audience can help keep their attention. Once they see what you are capable of, they will keep coming back for more!
Impress your audience with your professional videography skills. Once you become a videography master, consider combing your Instagram platform with sister sites like YouTube.
Watch Multimedia Editing Tutorials
Knowing how to shoot raw footage is not enough to cut it as a professional Instagram travel influencer.
Editing is everything in the content creation industry. Knowing how to edit your photos and videos can help launch your influencer career to new heights!
Editing does not have to be a stressful process. So do not worry If you struggle with multimedia editing either.
There are tons of online editing tutorials available. It is also possible to outsource your multimedia editing needs.
However, this can become costly. Learning all the skills required to be a successful Instagram travel influencer is the most profitable way to launch your career.
Storytelling: Develop a Personal Narrative
Be careful that you do not fall prey to Instagram trends. Trends come and go, but a strong personal narrative can set you apart from the crowd.
A personal narrative helps your audience relate to you. Sharing your personal thoughts and experiences on social media may seem scary at first.
Some people will be kind, and some will not. Those who support your personal narrative are likely to follow, like, and comment often. They are your target audience!
Catering to your target audience can help you create a tight-knit community on your Instagram page. Investors prefer to partner with influencers who are close with their community.
Since your audience trusts you, be sure to only partner with investors who share your mindful mindset! It’s also a good idea to let your followers know anytime you are advertising a paid product.
Find Your Tribe: Focus On Your Travel Niche
A travel niche refers to your preferred area of travel content. Here are some popular travel niches to consider:
- Foodie traveller
- Plant-based foodie
- Solo female travel
- Gay-friendly destinations
- Differently-abled travel
- Scuba diving destinations
- International yoga retreats
- Exclusively urban travel
- Pet-friendly destinations
There are dozens of travel niches to choose from! You are sure to find the right one for you. Focus on the aspects of travel that make you the happiest.
Odds are, that will become your travel niche! Deciding on a travel niche will help attract a target audience interested in the same travel aspects as you.
Your content will be relevant to these individuals, so they will likely like, comment, and follow you.
Adventuring 101: Stay off the Beaten Path!
The only thing worse than low-quality photos are photos of the same popular tourist traps. So take advantage of your globe-trotting lifestyle by staying off the beaten path!
Exploring the outskirts of your destination is best done with a local. Please do your best to be friendly with the locals and let them know of your interest.
Out of respect, some places should not be explored by tourists. Speaking with locals can help you figure out what places to avoid and what places to visit.
Staying off the beaten path can help you explore things that other tourists may never see. This is the type of content that your audience will appreciate as well.
Creating a genuine relationship with locals is easier if you are in town for a while. Long-term travel is a great way to dive deeper into the destination.
Think about what aspects of your destination fails to be explored by other influencers. Then, focus your content on these aspects to impress your audience!
Document Your Experience With Care
Nothing is worse than spreading false information or lies about a travel destination. Always do your research before embarking on a new journey and document your experience with care.
Take pride in your photography, captions, and interactions while posting on Instagram. Remember, you never know who will come across your profile.
If your profile is public (recommended), family, friends, and potential investors can access your content. Make sure your content reflects your values and goals as a travel influencer.
Share Your Journey on Instagram
The last step to become a travel influencer is to post all of your hard work on Instagram! Creating a regular posting schedule can help your follows know when to expect your content.
Instagram layouts that feature consistent design aesthetics tend to be popular. In addition, design continuity creates a sense of professionalism for your account.
Be sure to keep your photos organized by destinations so that your followers don’t get confused! Utilize the location feature to let your audience know exactly where you are in the photo.
Ready to Learn How to Become a Travel Influencer?
Now you know how to become a Instagram Travel influencers. What will your destination and post be? The only way to learn is to get started!
If you need further inspiration, check out our other blog posts. We share the latest trends and innovations that you can apply to your content. Good luck!